Every time you access an Instagram account you don't know if it is a new one or if you have seen it before. Doesn't it happen to you that they all seem the same to you?
Standing out on Instagram is difficult since there are many accounts sharing photographs of dishes, recipes, informative posts, and creative and high-quality images. But it's not impossible.
A good way to achieve this is by trying to look beyond "the common", and focusing on the goal you want to achieve.
By being creative and using different content that can attract the attention of users of this social media, we can improve our conversion, visibility, and user loyalty.
To do this, today we are going to give you 5 content ideas that will guarantee you more buying Instagram followers.
And who knows, maybe one day it will be your clients.
What is Instagram Feed?
The Instagram feed is the first thing that users who enter your profile will see, i.e., it is the page where your profile photo, your biography, and your shared content appear.
Having your content feed optimized will make it easier for users who reach it to end up becoming your followers, so working to have a good feed is very important.
Why is It Important to Have a Good Instagram Feed?
Every day you receive a large number of visual impacts on social networks and the rest of the Internet. Therefore, companies, brands, and professionals must differentiate themselves and manage to attract the attention of users, since if not, they will go unnoticed.
Instagram users are like digital bouncers, deciding who gets to join their feed in a split second. They will enter your profile and see the images you share. If they are interested in what you are sharing or catch their attention, they’ll read your bio and decide whether to follow you or not.
Therefore, if you share beautiful content that attracts the attention of the Instagram user and that promises to provide something different (inspiration, advice, useful information, etc.) you will have a much better chance of that user ending up being your follower.
5 Content Ideas That Will Guarantee You More Instagram Followers
Not sure what to post on Instagram to grow your account? Below, we share 5 ideas on what to post on Instagram both for those who have a personal account (just for fun) and for those who use Instagram for their brand or business.
Are you ready?
Let us begin.
1. Personal Posts About You
Hey you, the amazing human behind the screen! Don't be a social media ghost - bust out those selfies (even the questionable ones) and tell your audience about yourself! What epic adventures did you have this weekend (besides conquering Mount Laundry)?
Spill the tea on your non-business side – we’re all here to connect, not just sell socks (unless you have epic novelty socks, then, by all means, sell away!). Remember, Instagram isn't just about the #aesthetic, it's about building relationships. So ditch the robot persona, have some fun, and let's be friends! (P.S. We won't judge your questionable dance moves... probably.)
Okay, now seriously, for example, there are online shoe brands that do live videos and IGTV with the brand's work team directly talking to followers in a very close way.
Humanize your profile.
2. Give Ideas on How to Use or Design Your Product
For example, if you have a clothing, shoe, or accessories store, you can show your products by making creative posts and videos on how to use or combine them.
In case you don't have a brand or company but you like fashion or maybe you like cooking, you can use your stories, IGTV, and Reels to show how you use certain products or accessories.
3. Stop Motion Video
Stop motion consists of moving objects (or people) and taking a lot of photos for each movement. This way, by putting all the photos together, you will get the illusion of a video. For this, you will need to edit the photos in such a way that it will appear that those photos are ''walking''. You can apply this to a lot of products or moments, for example, if you want to show how you make an art craft.
4. Touch It, Feel It, Taste It
Do you have a tactile product? Then, show it to your audience. For example, you will find people sharing short videos touching their skincare products and applying them to their faces. The result: being able to feel through the screen how your product feels and looks.
Don't you have a brand of skincare or cosmetics? Don't worry, you can do the same with the products you bought and show what they are like in consistency, briefly explaining their aroma and texture. This is widely used by those who sell for others (affiliate programs).
5. Do a Question and Answer Session
If you want to interact with your audience and at the same time get to know them more to improve your products or services, then let people ask you questions. You can do it directly in your posts or dedicate a live video or IGTV to answer your audience's questions. This is a great content idea to engage with some users and allow them to clarify some doubts.
For example, some online clothing and accessory brands do live events resolving the doubts their audience had about the new collection they released.
Closing Thoughts
There is so much to do! Instagram is a good social media to get the results you are looking for. Think about what type of content you feel most comfortable with, just remember that if you want to be successful or stand out from the crowd, you have to get out of your comfort zone.
Now is the time to put into practice all the content ideas we have given you to have more purchase Instagram followers.
Have fun creating your posts!
Author by Roxana A. Sosa
Roxana Sosa, a talented writer, blogger, and translator, brings eight years of content creation experience to our team at Viewtiful Day. Specializing in blogs and articles on Marketing, Social Media, and Technology, among other areas, Roxana guides readers through the digital world with clarity and charm. Fluent in both English and Spanish, her work appeals to audiences across the globe. When not crafting compelling content, Roxana dedicates her time to rescuing street puppies and mastering new languages. With Roxana’s expertise, you can navigate the digital landscape with ease, enriched by her insightful writing and her warm, humorous touch.